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Tag Archives: marketing

24

May.

7 signs that your app will suck on App Store

App Store successful apps - the first release

App Store has thousands and thousands of lousy apps already – don’t add another one, please. Look at the following list of symptoms and if your app has any, make sure you fix those issues before the app goes live. Once it’s on the App Store, it might be too late. 1.     You have nothing [...]

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17

May.

App vs. ads – what makes better mobile marketing strategy

Mobile marketing strategy: APP vs ADS

Last week, a client who was developing his mobile marketing strategy asked us what was better to focus on: developing an app for your business or investing in advertising on mobile networks. And since the discussion was rather valuable to him we decided to share it with you in this week’s post. I think that [...]

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16

Aug.

How to get into the New and Noteworthy on App Store with a paid app: The case of Photo Stats app

How to get into the New and Noteworthy on App Store with a paid app

We all know that the best app marketing is getting into the top apps on the App Store and that the best thing that can happen to your app when you release it for the first time is to be featured in the New and Noteworthy section.

But getting there is not so easy, and many developers feel that this is impossible. Since we at Dear Future Astronaut – Creative mobile development have managed to get Photo Stats app to New and Noteworthy section on 64 stores, including the most important one – the USA store, we decided to share our path to the top with you.

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29

Jul.

Mobile apps: why marketers should focus on tablets instead of smartphones

Tablets are used primarily at home

Have you seen the latest Apple’s ad for iPad 2?

The ad preaches that the change has just happened. Change of how we do things in our everyday lives.

In marketer’s words, this is a change in consumers’ behavior. And when it happens, marketers must find a way to adapt to these changes. Better said, to find new ways to consumers hearts and minds. And wallets.

It is obvious that consumers are going mobile. Even their wallets are becoming mobile, aren’t they? Which leads us to an important question for marketers:
What’s better for mobile brand promotion – smartphones or tablets?

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20

May.

Learn from the Top 10 how to promote paid apps: landing pages, Facebook and Twitter

Top 10 iOS apps - Twitter

Today we will be investigating how those who are successful on App Store are using their online presence to boost their app sales and keep their businesses growing. We have taken the Top 10 paid apps from the store and compared what kind of websites they have and how they communicate on Facebook and Twitter in hope to draw a pattern which could be used by other developers.

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App Hall of Fame

List of the current top five applications.
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