Mobile world form mobile perspective!
Jun.
Last week, the new version of the FontBook app was released. It’s simply awesome – we loved it and made it the Smashapp app of the day on Wednesday. But more importantly, it made us think a bit more about typography. Do we sometimes underestimate the influence typography has on the success of iPhone/Android app? [...]
May.
App Store has thousands and thousands of lousy apps already – don’t add another one, please. Look at the following list of symptoms and if your app has any, make sure you fix those issues before the app goes live. Once it’s on the App Store, it might be too late. 1. You have nothing [...]
May.
Last week, a client who was developing his mobile marketing strategy asked us what was better to focus on: developing an app for your business or investing in advertising on mobile networks. And since the discussion was rather valuable to him we decided to share it with you in this week’s post. I think that [...]
Apr.
The old marketing quote says that people make purchases emotionally and justify logically. So, when we buy an iPhone we tend to say to ourselves that it will help us be more productive, better communicators, etc. when in fact it’s usually those cute little games that made us make the purchase in the first place. [...]
Apr.
Ok, so what’s next?:) The next interview in the Desert Island apps series is with Jenny Wager, founder of LeftTurn Labs, the creators of Next! – an amazing app which will take your productivity to the next level. And to create such a great productivity app, you really have to love this kind of apps, [...]
