Posted on May 17th with 69 views and 1 Comment
Last week, a client who was developing his mobile marketing strategy asked us what was better to focus on: developing an app for your business or investing in advertising on mobile networks. And since the discussion was rather valuable to him we decided to share it with you in this week’s post. I think that [...]
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Posted on Apr 27th with 163 views and No comments
The old marketing quote says that people make purchases emotionally and justify logically. So, when we buy an iPhone we tend to say to ourselves that it will help us be more productive, better communicators, etc. when in fact it’s usually those cute little games that made us make the purchase in the first place. [...]
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Posted on Apr 12th with 85 views and No comments
Ok, so what’s next?:) The next interview in the Desert Island apps series is with Jenny Wager, founder of LeftTurn Labs, the creators of Next! – an amazing app which will take your productivity to the next level. And to create such a great productivity app, you really have to love this kind of apps, [...]
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Posted on Apr 6th with 882 views and No comments
If you are a photography enthusiast (as most members of our team are) 500px is probably one of your favourite places on the web. And they also have an amazing 500px iPad app, which is also the SmashApp of the Day. So, today we have a real treat for you – we are continuing our [...]
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Posted on Mar 30th with 202 views and 1 Comment
You already know that Smashapp is all about featuring the most exclusive content and applications. Now, we decided to go a step further – we decided to ask the people who know mobile and understand mobile which apps they just couldn’t leave without. And share this with you of course. And who’s better to be [...]
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